Companies

Dabur brings British sports car maker Caterham to India

Our Bureau New Delhi | Updated on March 12, 2018




The excitement around F1 and motorsport doesn't seem to stop. The promoters of Dabur India, the Burman family, have announced that they are bringing British lightweight sports car makers Caterham to India.

With plans for local assembly, the specialist carmaker will launch its famous Lotus 7 Series 3-inspired ‘Seven' model and the ‘SP/300r' track car. While domestic operations will be led by British sports car racer, Mr Matt Cummings, the company also plans to start a training school — the Caterham Academy and grassroot motorsport series next year. In April this year, Caterham was purchased by Air Asia promoter and CEO and Team Lotus F1 principal, Mr Tony Fernandes.

“The Caterham brand will be introduced in India by Dabur India Ltd's promoter Burman family scions – Mr Mohit Burman and Mr Gaurav Burman, who will chair the Indian operation … the brothers, both of whom have keen sporting interests, relish the plans for racing and track day activities that the Caterham India team will introduce and realise,” a company statement said.

New Line

CaterhamCars India will be focused on establishing the brand in anticipation of new products currently in development by Caterham Technology and Innovation (CTI), its recently created engineering division. The carmaker hopes to develop a completely new line of accessible and affordable sports cars inspired by the lightweight, minimalist philosophy of the Seven and drawing on the advanced technologies and materials from the Group's Team Lotus Formula One operations.

“We have been working for sometime on establishing Caterham in India and we're arriving in yet another new market for our brand at exactly the right time – just as the brand new Indian GP signals the arrival of Indian motorsport on the world stage,” CaterhamCars Chief Executive, Mr Ansar Ali, said.

This announcement follows the launch of the brand in China in July and is the second new market for the Company since its change of ownership back in April.

Published on October 27, 2011

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