General Motors India today reported 19.27 per cent decline in sales in December 2013 at 5,705 units against 7,067 units sold in the corresponding month previous year.

December 2013 sales include 2,073 units of Beat, 1,282 units of Sail and 1,088 units of Chevrolet Enjoy, the company said in a statement.

Commenting on the sales performance, General Motors India Vice-President P. Balendran said: “The past year has been extremely challenging for the automobile sector as the general economic and consumer sentiments had failed to pick up.

Despite providing highest level of discounts during December, footfall in showrooms failed to pick-up.”

Outlook for the industry remains grim in the short-term as the dampeners like slow economic growth, high inflation and fuel costs continue to pose challenges and the overall economic scenario continues to be uncertain, he added.

“Unless the government offers a stimulus package to the struggling automobile industry, the market is unlikely to see any upturn before a new government assumes office after elections this year,” Balendran added.

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