Companies

Goodyear to enter truck, bus radial market

Our Bureau Mumbai | Updated on March 12, 2018 Published on February 22, 2011

New launch: Mr Pierre E. Cohade. President, Asia-PacificRegion, Goodyear Tyre Management Company, and Mr RajeevAnand, Vice-Chairman and MD, Goodyear India, at the launchof new Goodyear Assurance Fuel Max tyres in Mumbai onTuesday. – Paul Noronha   -  Business Line



Goodyear India plans to enter the large truck and bus radial (TBR) tyre market and is testing out its global range for Indian road conditions.

“We are putting our TBRs into the market on a pilot basis for testing. The market study will take around 18 months after which we will launch a new range. At present we only make cross ply (nylon) tyres for trucks and buses in which we have a small market share,” said Mr Rajeev Anand, Managing Director, Goodyear India, here on Tuesday.

He was speaking at the launch of a new range of passenger vehicle tyres ‘Assurance Fuel Max'.

TBR sales account for 12 per cent of the 9.5 lakh truck and bus tyres sold each month, said an industry expert. Sales have risen almost two to three times over the last two years on the back of strong growth in the commercial vehicle market and improvement in highways across the country. At present, JK Tyres is the market leader, followed by Apollo, Birla Tyres and MRF. Among foreign companies, Bridgestone imports and distributes TBRs.

The company will also invest in the expansion and modernisation of its two plants in India. The 15-year-old Aurangabad facility makes tyres for passenger cars while the Ballabhgarh unit in Haryana makes farm tyres.

“India is our second largest investment in the Asia-Pacific region. With the market and sales growing rapidly, we will invest more in modernisation, expansion and dealer network,” said Mr Anand.

The ‘Assurance Fuel Max' is a new tyre for cars offering 4 per cent more fuel efficiency and 15 per cent longer tyre life. It is priced at a premium of 5 to 20 per cent over the existing range.

“We will launch this tyre for the aftermarket in 15 and 16 inch sizes. Initially, these will be available for the Fiat Punto, Linea, Toyota Camry, Honda Accord and the Volkswagen Polo. These will initially be imported from our plants in Indonesia and China but may be produced here if volumes grow,” said Mr D.P. Singh, VP, Consumer Business, Goodyear India.

The Goodyear India scrip was up 5.75 per cent to close at Rs 230 on Tuesday.

>roudra.b@thehindu.co.in

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Published on February 22, 2011
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