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JK Tyre & Industries has launched a range of multi-terrain tyres — Ranger — targeting the fastest growing Sports Utility Vehicles (SUV) segment. The company will also export the new range of tyres.
“We are very close to being the market leader and this launch will help us reach there. Apart from getting us marketshare, we are launching this as a safe product," said Vikram Malhotra, Marketing Director.
The company, which has about nine plants across India and Mexico, is making the tyre at its Chennai plant. The company has a capacity to manufacture 20 million tyres per annum. The Ranger tyres are being launched in two variants — A/T for all-terrain performance and H/T for tarmac application — and is being launched in 10 sizes.
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