The new sub-four-metre car due to be launched next month by Mahindra & Mahindra Ltd (M&M) has been named Verito Vibe.

The car, which, as the name suggests, is built on the Verito platform, has been indigenously designed and developed by M&M and is fitted with the 1.5 Litre dCi Diesel Engine. It is targeted at the socially aware, young consumer.

Pravin Shah, Chief Executive, Automotive Division, M&M said, “The Verito Vibe marks our entry in the high volume sub-four-metre segment. While developing this product, we have paid particular attention to making this car look different and we are sure that it will appeal to customers.”

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Published on April 12, 2013