Tata Consultancy Services (TCS) on Wednesday said it has signed a pact with the National University in the Philippines to launch a comprehensive, long-term plan to enhance the skills-readiness of varsity graduates for the job market.

Through new digital courses, updated curriculum, faculty training, workshops and internships, nearly 5,000 students enrolled at National University will now have access to new skills and training relevant to the IT and ITeS (IT Enabled Services) industry, TCS said in a release issued here.

The new alliance is part of the TCS Academic Interface Programme (AIP) to foster collaboration, learning and training in institutes of higher education.

Amongst the first to be implemented will be a customised Digital Marketing course to train students in new-age marketing campaigns, online branding, product positioning website creation, search engine optimisation and content development.

The course, with an inaugural batch of 40 students, is slated for roll-out in November.

“There is a huge demand and supply gap in the IT and ITeS industry for talent. The academic tie-up with National University is part of an ongoing endeavour at TCS to accelerate the technical and business skills for a future-ready workforce,” TCS Philippines Country Manager Vikram Singh said.

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