With 10 m subscribers, MTS unveils new brand identity

Our Bureau Chennai | Updated on March 12, 2018


Sistema Shyam TeleServices Ltd (SSTL), which is a telecom services provider under the brand MTS, has unveiled a new brand identity.

A press release says it is designed to resonate with the new realities of today's youth. This launch coincides with MTS crossing the 10-million subscriber mark in India.

The company also provides high-speed mobile internet services to over five lakh customers in the country. From a new entrant in 2009, MTS is India's only pure play CDMA operator providing telecom services, the press release said. The brand's new tagline is ‘MTS – A Step Ahead.'

Published on March 15, 2011

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