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Online marketplace ShopClues.com has launched a feature that allows customers to place orders in just two clicks, thus saving up to 80 per cent of the total transaction time.
The feature, Express Checkout, picks up information about customers’ usage pattern and automatically applies that to the checkout process.
The details include the customer’s preferred shipment address, payment type (with the option of storing customer credit/debit card details), the available Clues Bucks (reward points) and applicable Coupon Codes (discount codes).
Customers have the option of disabling usage of their Clues Bucks or Coupon Codes during Express Checkout.
For non-registered but frequent customers, Express Checkout automatically picks up details from their last transaction on the ShopClues site.
Commenting on the launch, Sanjay Sethi, CEO & Co-Founder, ShopClues said: “We want our customers to get the best online shopping experience, with minimum transaction time and with maximum security. Customers who have access to the Internet through mobile devices for online shopping will find it especially useful since Express Checkout requires very little typing of information. With this feature, users will now be able to shop in a fourth of the time taken earlier.”
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