Tata Elxsi, a design and technology services company, has announced that the Airports Authority of India (AAI) has selected it through a competitive global bid to improve passenger experience for all AAI managed airports.

AAI, a mainstay of the Civil Aviation sector in the country, is entrusted with the responsibility of creating, upgrading, maintaining and managing civil aviation infrastructure on both the ground and airspace.

As a strategic design partner, Tata Elxsi will help AAI provide a seamless passenger travel experience. Tata Elxsi will be primarily responsible to set the wayfinding and information design guidelines for all AAI airports coming up in the future.

Tata Elxsi will also enable AAI to set up a team and create a process to design and implement a world-class, customer-centric information and wayfinding system. This will cover the entire passenger journey right from parking to boarding the plane, to making the spaces efficient and user-friendly. The design will be in line with global standards and Tata Elxsi will set the guidelines/ standards for all future airports.

Tata Elxsi has already started work on creating an intuitive, customer-centric wayfinding system and developing a unique image for several airport terminals.

Narendra Ghate, Chief Designer, Service Design, Tata Elxsi said, “Having worked in the past on redefining the passenger experience for some leading airports in India, gave Tata Elxsi an edge. We are happy that AAI chose us as their strategic design consultant. We look forward to helping AAI create a seamless and enhanced travel experience for all passengers for the above said airports”.

Sudhir Raheja, Member Planning, Airports Authority India, said, “We were looking out globally for a company that could understand what the people need. AAI is happy to find a world-class organisation such as Tata Elxsi that can integrate design and iechnology, understand customer experience, and can help AAI set guidelines for all future airports on a par with global standards. We are excited to see the change Tata Elxsi will bring to airports in India, and the passengers that travel within,” he said.

Tata Elxsi has already commenced work across the 10 shortlisted airports - Goa, Kolkata, Varanasi, Lucknow, Chennai, Bhubaneswar, Pune, Thirvananthapuram, Coimbatore and Guwahati.

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