Other Gadgets

Luxe labels in your tab

Elizabeth Mathew | Updated on June 25, 2014





If you know your Gucci from your Prada and Karl Lagerfeld is the only deity you believe in, then give your fashion-conscious side a tech upgrade with these apps by luxury brands. We’ve reviewed four that give you a taste of the luxe life on your mobile or tablet – and who doesn’t need some more of this eye candy?


If there’s one app that has the most probability of getting you to spend all your productive hours on it – this is the one! Fendi’s myBaguette app lets you design your own version of their classic bag, and you can let your creativity run wild. Choose a pattern, a brushstroke, mix colours, or even upload a picture of your own to print – the options are endless. You can save your creation to your gallery, and there’s no limit to how many versions you can make. For inspiration, you can check out creations by others across the globe or even head to the Art Gallery section where artists like Tom Sachs and Subodh Gupta have reinterpreted the Baguette.

Appiness Quotient – 5/5

Outlet - Play Store, App Store

Price – Free

Dior Mag

If you’ve gone through a fashion magazine and wished for an entire issue devoted to your favourite brand – then the Dior Mag app from Christian Dior is the stuff of your dreams. Whether its detailed pictures and updates about Dior events across the world or updates about new products from Dior, videos that teach you how to use the newest from their makeup line and even behind the scenes pictures from the brand’s photoshoots – this app will have you entranced. Flipping pages to go ahead is a great, real-life touch the app has, and you can adjust the font size for comfort.

Appiness Quotient – 5/5

Outlet - Play Store, App Store

Price – Free

Gucci Style

This magazine-style app is made for those who want to stay updated on all things Gucci. Go through their products and add it to your wishlist, browse through videos and get highlights from each new collection. The highlight of the app is the Social Feeds section that compiles the brand’s Twitter, Facebook and Tumblr accounts, giving you insta-updates of fashion shows, vintage pictures, new accessories and more.

Appiness Quotient – 4/5

Outlet - App Store

Price – Free

LV Pass

This one is specially for lovers of the Louis Vuitton brand. Providing detailed descriptions about each product, this app is great for the kind of shoppers who need to know every piece before making a choice. You can also shop via the app, although it doesn’t have numbers/details of India stores. Videos of their ad campaigns and detailed product descriptions are the USP of this app, but it offers little else. So its great for the serious buyer, but offers very little for aspirational fans of the brand.

Appiness Quotient – 3/5

Outlet - Play Store, App Store

Price – Free

Published on June 25, 2014

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