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LeEco launches Super TV range in India

Chennai | Updated on January 17, 2018 Published on August 04, 2016

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The China-based tech conglomerate LeEco on Thursday launched the Super3 range of high-end televisions in the Indian market.

The three models launched were Super3 X55, Super3 X65 and Super3 Max65 that supports 3D display.

The cheapest Super3 X55 - 139.7 cm (55 inches) will be available for Rs 59,790, the LeEco Super3 X65 - 163.9 cm (65 inches) will cost Rs 99,790 and Super3 Max65– 163.9 cm (65 inches) be priced at Rs 149,790. All the three models come with a two-year of membership worth Rs 9,800.

The televisions will be available only online through LeMall and Flipkart. Pre-sales will begin on August 1.

Tin Mok, Vice President of Le Holdings and CEO of LeEco Asia Pacific, said, “Today we’ve achieved a key milestone in our India journey. We are delighted to unveil our Super3 Series and believe that they will carve a niche in India, giving their unmatched specs and pricing. Our newly launched Super TVs is a testimony to our commitment of bringing top-of-the-line devices and services to our users in India."

“LeEco's Super TVs are packed with numerous features that will bring big changes for consumers in India. "Having been designed with future user scenarios of video, app, and game in mind, our Super TVs are future-proof, and are truly leaders among the majority of similarly configured products," said Atul Jain, COO of Smart Electronics Business at LeEco India.

"With this launch, our portfolio now boasts a range of screen sizes, optimised for bigger and futuristic experiences, driven by our content ecosystem. This is in line with our vision of ecosystem technology era, which is all about empowering Indian users with offerings that integrate exclusive content with state of the art technologies at disruptive pricing," he added.

The Super TVs will have LeEco’s eUI5.5 user interface. A statement from LeEco said, “The Ecosystem UI brings with it the option of customisation that shows different apps depending on the frequency of use. The TVs are equipped with LeEco's self-developed and renowned content-viewing apps such as Levidi, LIVE, LeView along with other tailor-made apps like Panosearch.”

Users will also get access to a cloud storage space of 5TB along with the televisions.LeEco televisions will have a 2-year product warranty and a 4-year standard panel warranty, which are double the industry average.

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Published on August 04, 2016
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