Jump Networks’ rural organic farming initiative has been launched on Wednesday. This initiative will give farmers in the Konkan region direct access to upmarket customers in India who will pay the right price for some incredible produce straight from the farms, using the company’s proprietary blockchain technology layer.

The initiative, a sub-set of the ‘Chanda Te Banda’ scheme of the Government of Maharashtra, guarantees farmers with an offtake of all the qualified produce they generate at a fixed net profit per egg or litre of milk. The stock closed 0.45 per cent lower at ₹55.15 on the BSE.

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