Variety

Astronaut Barbie doll jets off on zero gravity flight

Reuters LONDON | Updated on October 04, 2021

A Barbie doll version of an Italian astronaut Samantha Cristoforetti is seen in this undated handout photo.   -  Reuters

Marking the World Space Week, which celebrates women in space this year, toymaker Mattel Inc has teamed up with the European Space Agency and Cristoforetti, who is currently training for her next mission to the International Space Station next April.

A Barbie doll version of Italian astronaut Samantha Cristoforetti has jetted off on a zero-gravity flight with the aim of inspiring young girls to consider a career in space and science, technology, maths and engineering (STEM).

Marking the Oct. 4-10 World Space Week, which this year celebrates women in space, toy maker Mattel Inc has teamed up with the European Space Agency (ESA) and Cristoforetti, who is currently in training for her next mission to the International Space Station next April.

As part of the project, Cristoforetti's lookalike doll mirrored the preparation an astronaut needs to do before heading off to space, by travelling and floating on a zero-gravity flight from an ESA base in Germany.

"The mini Samantha doll has already been on a parabolic flight so she already has some experience with weightlessness," Cristoforetti, 44, said in a video statement.

"I really hope that by showing that we can create some excitement for especially young girls ... maybe ... those images will kindle a sparkle of passion in some girl's heart and that would be incredible."

As part of the project, Barbie is sharing educational resources on space on its website and proceeds from the new Samantha Cristoforetti Barbie doll, previously a one-of-a-kind toy, will be donated to the Women In Aerospace organisation towards a PhD student bursary.

An Italian European Space Agency astronaut Samantha Cristoforetti poses for a photo with a Barbie doll version of herself, in this undated handout photo.   -  Reuters

 

Published on October 04, 2021

Follow us on Telegram, Facebook, Twitter, Instagram, YouTube and Linkedin. You can also download our Android App or IOS App.

  1. Comments will be moderated by The Hindu Business Line editorial team.
  2. Comments that are abusive, personal, incendiary or irrelevant cannot be published.
  3. Please write complete sentences. Do not type comments in all capital letters, or in all lower case letters, or using abbreviated text. (example: u cannot substitute for you, d is not 'the', n is not 'and').
  4. We may remove hyperlinks within comments.
  5. Please use a genuine email ID and provide your name, to avoid rejection.

You May Also Like