Matrix Partners India has invested an undisclosed amount into Purple Squirrel Eduventures (PSQ) - an education start-up that connects students with industry partners for field visits, workshops and hands on practical experiences.

Founded in September 2013 by Aditya Gandhi and Sahiba Dhandhania, alumni of IIT Bombay and Christ University respectively, PSQ has become India's largest online marketplace for supplementary education. The SINE, an IIT Bombay incubated start up facilitates industry visits, workshops and hands on training for students from all streams.

"We are very excited to partner with PSQ in their quest to create a large company," said Gourav Bhattacharya, VP at Matrix Partners while talking about the investment in a press statement. "The company has a unique business model and targets a large, unexplored market. We remain extremely positive on education tech in India and will make multiple investments in the space."

The two founders are extremely optimistic about the sector. "Both Aditya and I found an expectation reality mismatch in our first jobs. In wanting to help students chose better careers, we realised that we had to change the way they learnt in the first place," said Sahiba, reflecting upon the initial days.

"Our programs are fast gaining acceptance across major universities as an aid to classroom education to produce industry-ready graduates. This fund will majorly be used towards product and operation expansions", added Aditya.

The Purple Squirrel team today is more than a hundred people strong and is poised to grow in the coming months.

Related Topics
comment COMMENT NOW