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BMW India has aggressive plans to launch more of its M cars and the i8 electric sports car later this year.
With an eye on these future product plans and the others by the BMW group, including the introduction of more of its high-end electric cars from the BMWi range, the Indian subsidiary has set up a sprawling new training centre.
The centre will train sales and service personnel from the dealerships of all four group brands - BMW, MINI, Rolls-Royce and BMW Motorrad.
Set up on a 2.2 acre plot and about 60,000 square feet of built up area, the centre is located in Manesar near Delhi.
Set up with an initial investment of 160 million Rupees, the training centre is an addition to other infrastructure in India, including the establishment of a manufacturing plant in Chennai, a parts warehouse in Mumbai and development of a dealer organisation across major metropolitan centres of the country.
Mr. Philipp von Sahr, President, BMW Group India said, “The BMW Group Training Centre is an extension of BMW Group’s commitment to India. This training centre will allow us to provide intensive training in Sales, Service, Parts and Business Systems to BMW Group India associates and our retail network to ensure customers receive best-in-class pre and post sales ownership experience.”
The building houses eight training units for Non-technical, Technical and Body trainings; a Brand and Customer Institute; three conference rooms and a sizeable office area. The high-tech tools and equipment at the facility provide a training experience of international standard. The maximum capacity of this future-ready Training Centre is 18,000 Training Man-Days (TMD) per year.
The training centre will be available not only to Indian but also overseas associates in the future.
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