Chennai-based FMCG major CavinKare is to re-launch its premium shampoo Nyle Naturals with six variants.
The renewed variants will combat everyday haircare problems including hair fall, damage, dryness, dandruff, pollution and volume boost, according to a press release.
CK Ranganathan, Chairman and Managing Director, said in the statement, “In recent times, natural shampoo category is witnessing rapid growth in personal care space with increased belief in natural ingredients amongst consumers.”
“With competitive and affordable pricing policy, the newly launched Nyle shampoo is sure to garner a strong visibility," he said.
Nyle Naturals series comes in 90 ml to 800 ml packs and the products will be available at kirana stores and retails outlets across the country.