Mahindra’s mini-truck ‘Jeeto’ garners 20%market share

Updated on: Aug 11, 2016
image caption

Mahindra & Mahindra (M&M)’s small commercial vehicle Jeeto has garnered 20 per cent market share within a year of its launch, establishing the company as a leader in the segment. Jeeto was launched in June 2015.

“A game-changer in its category, Jeeto has helped us increase our market share substantially in less than 2 tonne LCV segment, thereby establishing us as leaders in the small commercial vehicle category. Further we are delighted with our customers’ feedback as they have appreciated Jeeto’s style, pick-up, fuel economy, higher earning potential and best in class operating economics,” said Pravin Shah, President & Chief Executive (Automotive), M&M.

To celebrate Jeeto’s first anniversary, the company has rolled out an exchange offer of up to Rs 20,000. Jeeto also comes with a warranty of 2 years or 40,000 km (whichever is earlier) on the Jeeto.

Published on January 17, 2018

Follow us on Telegram, Facebook, Twitter, Instagram, YouTube and Linkedin. You can also download our Android App or IOS App.

This article is closed for comments.
Please Email the Editor

You May Also Like

Recommended for you