As a measure of ERP (enterprise resource planning), the Visakhapatnam steel plant on Friday launched a new customer relationship management module.

On this occasion, Rashtriya Ispat Nigam Limited Chairman and Managing Director P. Madhusudan stressed the need to focus on customer requirements in a time bound manner. He complimented the ERP, Wipro and marketing teams for launching the module.

Using the features of the portal, the customers will be able to access the information on line, and they can now view their balances, requisitions, materials and participate in e-auctions. The initiative is expected to increase customer satisfaction.

The module also provides for customers to buy steel on line through e-sales. In this feature, apart from the existing customers, new customers also can register through the portal and will be able to generate a quotation on their own and send RTGS payment to RINL to get the steel.

P.C Mohapatra, the Director (Projects), G.B.S Prasad, the Director (Personnel), D.N Rao, the Director (Operations), T.V.S Krishna Kumar, the Director (Finance), B Siddhartha Kumar, the CVO, were present on the occasion.

sarma.rs@thehindu.co.in

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