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Ford Motor’s Executive Chairman William Clay Ford Jr fielded a few questions on the sidelines of the Global Technology Centre announcement. Excerpts.
On Ford’s domestic sales, how do you the see growth in the near future?
Our sales in India are up this year quite dramatically.
With a fresh vehicle line-up, we are very pleased with our growth here in India – well over twice the industry growth this year (The company has reported 25 per cent growth in domestic sales and 40 per cent in exports).
We feel great about it. Of course, there are up and down cycles in every country and economy.
But we are happy with the performance here.
Because, five new products in the last one year is quite a remarkable achievement.
What are your biggest challenges for growth?
There are always challenges in every market. But we are very pleased with our position here.
We would not have invested huge money (over $2 billion) and time if we didn’t feel good about our future here. Of course, we are always looking into our business models and evaluating where we are. And India is no different in that.
What are your views about India’s leapfrog to new emission regime?
As a global manufacturer, we are always on top of regulations.
We have to plan in every market, including the toughest emission markets, and we are ready to do that.
Of course, there are always ways to improve and we will work closely with the Indian government to make that happen
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