Info-tech

Yahoo Q2 profit rises 11%, revenue dips on weak ad sales

PTI New York | Updated on November 12, 2017 Published on July 20, 2011

Internet firm Yahoo has posted a 11 per cent rise in net income to $237 million for April-June 2011, even though the sales of its display advertising business declined during the quarter.

The company had registered a net income of $213 million in the second quarter ended June 30, 2010, Yahoo said in a statement.

The Internet firm’s net revenues fell by 5 per cent vis-a-vis the year-ago period to $1.08 billion in the quarter under review, dragged down by a drop in display advertising sales.

Yahoo, which had entered into a search tie up with Microsoft as part of efforts to streamline its operations, said sharing 12 per cent of advertising revenue generated on Yahoo sites with the software giant under the partnership was the primary cause of the second quarter decline in revenue.

The company said excluding Microsoft revenue sharing and other items, net revenue would have grown by 1 per cent during the April-June period of 2011, compared with the year-ago quarter.

Display advertising revenues were $40 million below street expectations at $467 million, but climbed 5 per cent overall compared with the year-ago period.

“We experienced softness in display revenue in the second half of the quarter due to comprehensive changes we have made in our sales organisation to position ourselves for more rapid display growth in the future,” Yahoo CEO, Ms Carol Bartz, said.

In addition, search revenue was down 15 per cent to $371 million in the second quarter of 2011, dragged down by Yahoo’s search agreement with Microsoft and problems with its adCenter technology.

Looking ahead, Yahoo expects a net revenue of between $1.05 billion and $1.1 billion in the third quarter, while analysts have been looking at a net revenue of $1.12 billion.

Published on July 20, 2011
null
This article is closed for comments.
Please Email the Editor