Tata DoCoMo, the unified brand of Tata Teleservices, today launched a service for pre-paid users wherein they will get customised voice and data offers based on their usage patterns.

The customers need to dial *123# to see various offers based on their usage patterns.

“The new service allows subscribers to simply dial in *123# from their mobile device to avail a bouquet of customised voice and data offers based on their usage patterns,” Tata DoCoMo said in a statement.

The company said subscribers are increasingly looking for connectivity experiences that cater to their specific needs and Tata DoCoMo has been keeping step with this trend by providing innovative personalised offerings.

The dial in *123# service gives its users the ability to avail offers that are best suited to their needs, while on the go, the company added.

“Our dial in *123# service brings relevant offers to our customers’ fingertips and allows them to get more out of their mobile services,” Tata DoCoMo Head (Marketing) Gurinder Singh Sandhu said.

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