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Payback, India’s biggest multi brand loyalty service provider, today announced the appointment of Rahul Rana as its new Chief Executive Officer (CEO).
Rahul joined Payback India in 2010 as Chief Operating Officer (COO), and was spearheading partner acquisition programs for the company. He has to his credit signing-up the partnership with Future Group, India’s largest retailer, to become the anchor retail partner for Payback India. Rahul succeeds Vijay Bobba who has stepped down from his current role of Chief Executive Officer and Managing Director, Payback India, to pursue other interests.
Prior to his stint with Payback, Rahul served his tenure as Vice President and Chief Financial Officer (CFO) at American Express, the parent company of Payback global. At American Express, Rahul played a critical role in evaluating several potential acquisitions and strategic partnerships to drive the business in India. Prior to American Express, Rahul worked with GE Capital and ICICI bank.
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