Tracking a firm global trend, gold futures prices rose Rs 77 to Rs 27,120 per 10 grams today on fresh buying by speculators to meet the ongoing festive demand.

At the Multi Commodity Exchange, gold for delivery in February rose Rs 77 or 0.28 per cent to Rs 27,120 per 10 grams with a business turnover of 195 lots.

Similarly, the precious metal for delivery in December gained Rs 69 or 0.26 per cent to Rs 26,837 per 10 grams with a trade volume of 8,404 lots.

Market analysts said fresh buying by speculators on pick-up in demand at the spot market following ongoing festive season and reports of a firming trend in global markets mainly led to the rise in gold futures prices.

Meanwhile, the yellow metal gained 0.3 per cent to $1,647.55 an ounce in Melbourne.

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