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The Ahmedabad-based Entrepreneurship Development Institute of India (EDII), an acknowledged national resource institute for entrepreneurship education, research, training and institution-building, has received the prestigious International Mercury Awards for the year 2016-17 for the best overall presentation of its 2015-2016 annual report.
Instituted by MerComm, Inc. the world's only independent awards organization, the International Mercury Awards, honor outstanding achievement in professional communications in around 80 countries, EDII Director Dr Sunil Shukla said in a release here on Monday.
EDII has not only spearheaded entrepreneurship movement throughout India, but over the years has been instrumental in generating industry-specific content and knowledge through original research, he said.
Founded in 1987, the Mercury Awards promote excellence, quality and performance in the various fields of public relations. The award entertains participation from agencies, associations, corporations, government agencies, nonprofit groups, and organizations from around 80 countries worldwide every year. Judges from the International Academy of Communications Arts and Sciences (IACAS) evaluate entries on the basis of objectivity, audience connection, use of imagination and original solutions, use of illustration and overall expression of the message
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