Comments
Amway India has launched its first digitally enabled experience centre in Bengaluru. The centre aims to transform the consumer as well as the distributor's experience. It has been conceptualised and designed in partnership with Microsoft India, the company said in a release.
This digitally-enabled experience store would leverage multiple new-age technologies such as augmented reality, gamification, virtual makeover solution, interactive table application and virtual cart, Anshu Budhraja, Chief Executive Officer, Amway India said.
“We plan to strengthen our product portfolio by getting into newer categories like cookware with a line-up of products; and in this calendar year alone, we will launch 10 new products in the country,” he said.
Comments
COMMENT NOW
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.