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Tata Communications has announced a partnership with Irish TV, Ireland’s first ever International TV channel, to bring the network’s content directly to North American viewers for the first time.
Using Tata Communications’ Media Ecosystem platform, Irish TV will provide rich content experience and on-the-go access to 40 million Irish residents in the US, with international expansion plans to other regions in the near future.
“We needed a global network that was flexible, reliable and would deliver a seamless, high-quality experience to our audiences. We’re excited to partner with Tata Communications to launch this new distribution capability and open up greater possibilities to the services we can provide in the future,” said Irish TV founder and CEO, Pierce O’Reilly. Irish TV will leverage Tata Communications’ end-to-end managed over the-top (OTT), playout services, and connectivity to deliver content in an intuitive app format.
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