South Indian Bank has launched ‘SIB Pure Gold' coins and bars. Minted at the PAMP refinery in Switzerland, these coins and bars are available at select branches of the bank in Tamil Nadu and Kerala.

Coins weighing 4 gm, 8 gm and 20 gm each are being offered, while the weight of each gold bar is either 50 gm or 100 gm.

The bank's brand ambassador and film icon Mammooty launched the product at Pagoda Resorts, Alleppey.

The bank also launched the ‘SIB Smart Shopper' contest at the event, offering customers a chance to win up to Rs 10,000 as cash-back every month on using SIB debit card.

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Published on September 6, 2011