- Annual consolidated revenue at Rs. 2255 Crores
- Annual consolidated EBIDTA at Rs. 679 Crores and PAT of Rs. 405 Crores
- Digital segment revenues grew by 21.8% from last year.
- Our technology platform Compass added a new VAST engine to sell video traffic to DSPs (Demand Side Platforms) via RTB (Ringback Tone Advertising).
- A header bidding solution to manage publishers’ auctions and pre-bid partner participation was developed.
- Enhancements were made to data management and optimization tools.
- Started Microsoft Ad operations for the Latin American Pan Regional Market.
- Started operating inventory of Medula, a 100% publisher owned and operated, and one of the largest editorial houses in Latin America.
- Two products were introduced to the publishers - anti-ad blockers solution and search in-site engaging solutions.
- The team participated at the Mobile World Conference in Barcelona, which is one of the greatest shows in the mobile industry.
- Partnered with Ezoic as part of the global Google relationship.
- Renewed the agreement with Yahoo for contextual advertising.
- Launched additional local ad feed with Dex Media.
- The bands are now available on all leading online shopping portals – Amazon, Flipkart and Snapdeal.
- There has been a significant progress in the development of the marketing messaging for the brand ‘LIFE’ and the products.
- New products underway.
- Increased the team size by adding front-end sales and marketing resources.
- Participated in the India Logistics Expo at Mumbai as a VIP partner.
- LYCOS LIFE was launched.
- Brightcom, Powered by LYCOS was launched.
- The Apollo LYCOS JV – Aply was launched.
- Mr. Ramesh Reddy came in as Executive Director (Finance) and Group CFO.
- Dr. Jayalakshmi Kumari was appointed as an Independent Director.
- Ms. Gali Arnon was announced as the CEO of Brightcom Media.
- Reached an agreement on final payment on LYCOS Inc., acquisition. Working out the legal and financial formalities to close.
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