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The legal battle between Hindustan Unilever and Gujarat Co-operative Milk Marketing Federation (GCMMF) over the latter’s advertisement about ice-cream and frozen desserts will now be heard by the Bombay High Court on Monday.
The court adjourned the case without any interim relief to HUL. HUL had said the advertisement by the makers of Amul ice-cream misled consumers about frozen desserts.
GCMMF has argued that its advertisement has not named any company.
The dispute arose after HUL complained that the GCMMF commercial was misleading as it stated that frozen desserts contained vanaspati oil.
HUL has argued that it did not use vanaspati oil in frozen desserts.
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