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Big Synergy Media, a part of the Anil Ambani-led Reliance Group, and Phantom Films have forged an alliance to set up a production firm to create entertainment content across television and digital media.
With this alliance, both Big Synergy and Phantoms Films will benefit from each other’s core expertise to expand their businesses.
Big Synergy will have access to creative talent resource of Phantom Films to expand their offering into the fiction segment for both television and digital media. Phantom Films will also have access to Big Synergy’s expertise and reach in production of regional language content across seven languages in the fiction & non-fiction space.
Big Synergy, promoted by Siddhartha Basu and Anita Kaul Basu, has built its reputation in the field of factual entertainment, starting off as one of the country's first independent television production houses in 1988. Phantom Films, established in 2011 by four prolific filmmakers — Anurag Kashyap, Vikas Bahl, Vikramaditya Motwane and Madhu Mantena — has earned a reputation for producing some of India’s most path breaking and engaging films in recent times.
Phantom recently announced the first Netflix Original series to be made from India. They have also partnered with Blumhouse Productions and Ivanhoe Pictures, to produce multiple horror films for the global market.
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