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Bajaj Electricals, the country’s leading consumer durable and lighting company, today opened an exclusive company showroom ‘Bajaj World’ here.
This is the first Bajaj World Store to be opened in Kerala and has a display area of 600 sq feet.
It will be a one-stop shop for fans, lighting and appliances.
To expand the company’s network, Bajaj World is being launched in tier II and tier III cities like Raychoty and Srikakulam in Andhra Pradesh and Shivpuri, Satna and Gwalior in Madhya Pradesh.
‘We have already launched 55 showrooms pan India and plan to open 100 stores by the end of the financial year’, C G S Mani, Executive President and Head - Fans BU, said.
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