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Social, mobility, analytics and cloud (SMAC), which made a low-key entry into the IT terminology a few years ago, has come of age. IT companies have been talking about huge opportunities that this segment can offer all these years. But here’s an indication that it holds the promise.
Contributions from this segment have earned 5-10 per cent of revenues for the IT companies in the current financial year.
The IT-BPO industry is expected to close the year with revenues of $118 billion. All the top-tier IT companies have established specialty teams to tap opportunities from this segment.
Nasscom President R Chandrashekar said the emergence of start-up ecosystem and collaboration between the system integrators (large IT services companies) and small firms and start-ups have triggered a new avenue for business growth.
The global opportunity in SMAC vertical is pegged at $162 billion in 2013, with major contribution coming from cloud business ($128 billion).
Solutions and services around social networking activity will contribute $17 billion, followed by analytics with $18.4 billion.
This is expected to grow to $258 billion by 2016, with contribution from cloud doubling to $207 billion. Social networking opportunity would touch the $34-billion mark, followed by analytics at $44 billion.
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