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Airtel Digital TV, the DTH arm of Bharti Airtel today said it has partnered Dominiche, a multi-channel network that provides content for DTH and OTT in the niche genres, to launch a subscription-based video on demand astrology channel Astrovaani.
This is the first time that Indian viewers will have access to on-demand, round the clock, cable content focused on astrology, the direct-to-home operator said in a statement.
“Indians have shown an appetite for content related to astrology and this service will offer them easy access to the latest related in the genre,” said Airtel Digital TV Chief Marketing Officer Sriram Sundresan.
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