Twitter rolled back the official badge feature just after the launch on Wednesday as it went on to create more confusion than clarity.

Elon Musk, Twitter’s Complaint Hotline Operator, said he just killed the feature in response to a tweet. However, Musk laid more emphasis on the blue tick and said it will be the great leveler.

A tweet from the Twitter Support read, “We are not currently putting an “Official” label on accounts.”

Following this, Elon Musk has alerted users that Twitter will run some experiments in the coming months. 

Earlier, Twitter’s executive Esther Crawford informed in a series of tweets about the launch of the official badge and how it is different from Twitter’s blue tick.

Also read: Twitter to add official label for some verified accounts

According to reports, the microblogging site started labelling Indian government handles and media as “official” ahead of the roll-out of blue tick subscriptions across the country. Many prominent Twitter accounts, including that of Prime Minister Narendra Modi and Defence Minister Rajnath Singh, reflected the official badge under their name. 

Also read: Elon Musk is Twitter’s complaint hotline operator

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