Comments
ITC Ltd plans to set up multi-speciality hospitals that will set “a new standard” in healthcare.
Announcing the cigarette maker ’s plans to enter the healthcare segment, Chairman YC Deveshwar on Friday said that patient well-being rather than revenue would will be the focus of ITC hospitals.
The company would “start with one” multi-speciality hospital. The investment outlay for the proposed healthcare project, location of the hospital and probable time frame for implementing the project are yet to be decided.
“There have been a lot of complaints against hospitals using patients as a tool for revenue. We will look at setting up a multi-speciality hospital where patient well-being rather than revenue will be the focus,” he told reporters at a press conference after the company’s annual general meeting.
ITC’s hospital, he said, would not link doctors’ remunerations to revenue from patients. Rather, it would follow a “different model”, being worked out.
“We will create a new standard in healthcare by making patient care as the central focus, and not incentivise doctors to create revenue,” he said.
The diversified conglomerate is scouting for a Chief Executive Officer for the hospital project to finalise a roadmap for investment.
ITC has already amended its Memorandum of Association to accommodate its entry into the healthcare business.
Comments
COMMENT NOW
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.