E-commerce firm HomeShop18, part of the Network 18 group, has raised $14 million in the follow-on funding round.
While Korea’s GS Home Shopping will invest $11 million, the remaining amount will be invested by OCP Asia Ltd and Network18.
After this investment, Network18 will continue to be the majority shareholder with 51 per cent in HomeShop 18. SAIF Partners, GS Home Shopping and OCP Asia are the other investors.
The company provides integrated shopping experience through Internet, mobile apps and its 24x7 television channel. The transaction values HomeShop18 at $ 360 million.
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