Shares of companies in broadcasting business such as TV Today Network and NDTV rallied up to 20 per cent in an overall strong stock market o Wednesday.

Stocks of TV Today Network surged 19.98 per cent and NDTV rallied 12.25 per cent on the BSE. Among others, shares of Network 18 Media & Investments gained 4.93 per cent and TV18 Broadcast rose by 2.62 per cent.

Market participants said these stock were in demand amid reports of strong buying from domestic high networth individuals.

Meanwhile, in the broader market the BSE benchmark Sensex gained 117.34 points to end the day at 26,560.15.

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