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Brigade Hospitality Services, the hospitality arm of real estate developer Brigade Group, is looking at entering the mid-range hospitality segment in the South, according to a top official of the company.
“We have 6-8 properties in the pipeline in the South. Among them would be mid-segment properties in the Rs 3,000-4,000 per night range,” Mr Vineet Verma, Chief Executive Officer, Brigade Hospitality Services, told Business Line . The company is looking at properties that will be “right fit and at the right location”, he said.
In all, the company plans to add about 1,500 keys in the next few years. “We are targeting 2015-16 for all the property openings,” he added. It is looking at a total investment of about Rs 1,000 crore.
The properties in the pipeline include an upscale hotel in Chennai, for which construction work has already started, he pointed out. However, he declined to give further details on the services partner for the project.
Brigade Group, which recently opened a 230-key Sheraton Bangalore Hotel at its Brigade Gateway project in Bangalore, also plans another Sheraton property in Mysore. In fact, Sheraton Bangalore Hotel is the first property to be managed by global hospitality chain Starwood Hotels and Resorts in India. “We are also looking at budget category options in Mysore,” said Mr Verma.
Holiday Inn
Besides, there are plans to launch a Holiday Inn property in Bangalore, besides the two upcoming resorts in Kerala and Chikmagalur in Karnataka.
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