Apple’s Plan B. Pegatron starts assembling iPhone14 in India

Apple Inc’s Taiwanese contract manufacturer Pegatron has begun assembling the company’s latest iPhone 14 model in India.

That move makes Pegatron the second Apple supplier to produce the iPhone 14 in the country, people familiar with the matter told Bloomberg News, declining to be identified as the manufacturing plan is not public.

It comes at a time when Apple’s key iPhone Pro manufacturing hub in the Chinese city of Zhengzhou—operated by Foxconn Technology Group—was placed under an abrupt Covid-19 lockdown by authorities. The situation put a spotlight on Apple’s deep reliance on China, though the India expansion was in line with diversification plans already in place, the people said.

Apple and Pegatron representatives declined to comment.

Foxconn began making the iPhone 14 in India in September, mere weeks after its global unveiling and much closer to parity with the start of production in China, where the vast majority of iPhones are still made. Apple’s chief production partner still has exclusivity on the iPhone Pro models, which it assembles in Zhengzhou.

The Pegatron factory in Tamil Nadu, which employed more than 7,000 as of the end of September, also began making iPhone 12 handsets earlier this year. Pegatron generally gets orders for Apple’s entry-level models.

Cupertino, California-based Apple is seeking alternative production hubs amid a trade war between Washington and Beijing and tight enforcement of Xi Jinping’s Covid Zero policy in China.

At the same time, the Centre is positioning India as a competitor to China’s manufacturing prowess. Local Apple reseller Redington has surged in value since Foxconn’s coronavirus issues emerged over the past week. 

One big hurdle for more production shifting out of China is that the majority of iPhone components are still built there and have to be shipped to wherever devices are assembled, Counterpoint senior analyst Ivan Lam said.

All of Apple’s biggest Taiwanese suppliers—Foxconn, Pegatron and Wistron—have ramped up iPhone assembly in India, boosted by the government’s financial incentives program. That has also helped to increase iPhone exports from the South Asian country.

Apple first began assembling iPhones in India in 2017 via Wistron after a years long effort to build manufacturing capabilities in the country. And while India is a small consumer market for Apple currently, the country of 1.4 billion offers the US giant huge headroom for growth as incomes and internet connectivity grow.

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