Subway India said that it has inked an agreement making PepsiCo India as its new exclusive beverage and snacks provider. This means Subway India, will now be serving PepsiCo’s range of products at all its outlets spread pan-India. In addition, the two companies will work together on innovations and brand activations at Subway’s outlets.
In a statement, Karen Eidsvik, Regional Director, Subway Restaurants Asia, said: “It’s a perfect marriage between India's most prominent sandwich chain and PepsiCo India, one of the largest MNC food and beverage businesses in the country.”
Sudipto Mozumdar, Senior Director, E-commerce & Customer Development, PepsiCo India added, “Our association with Subway has only grown over the years and we believe this enhanced partnership will help us deliver differentiated value and experience for our consumers.”
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