Kingfisher Airlines has entered into an alliance with Royal Caribbean International to offer customers bundled vacation packages as well as enhanced privileges for members of King Club, the airlines' loyalty programme.

Royal Caribbean International offers vacations to more than 260 ports around the world and is now looking to expand into India.

Cruising

“India is a key market for us and we look forward to expanding our brand presence there and introducing people to the world of cruising,” said Mr Micheal Bayley, Executive Vice-President of International Royal Caribbean Cruises Ltd.

Advantages

An advantage of the alliance is that Kingfisher Airlines' King Club members will earn miles when they book a qualifying Royal Caribbean International cruise.

Members will earn 1,500 King Club miles when booking a balcony stateroom on a 4-5-nights cruise or 2,500 miles for a 6-8-nights cruise in a junior suite.

When booking for a group, the King Club member who reserves and pays for the stateroom will receive the miles.

Members can redeem their miles for upgrades and free airline tickets.

First time alliance

This is the first time Royal Caribbean has entered into a strategic alliance of this magnitude in the Asia-Pacific region, where the Legend of the Seas sails out of Singapore and Hong Kong, and Brilliance of the Seas is home-ported in Dubai seasonally.

Kingfisher Airlines flies to all three of these embarkation ports from cities throughout India and its tour division, Kingfisher Holidays, bundles vacation packages that include both a Royal Caribbean cruise and airfare for the Kingfisher Airlines guests.

Promotional offer

As a promotional offer, the airline is also launching an online sweepstakes for its King Club members, which will give one couple from India, a free 4-nights Isles of Southeast Asia cruise on Legend of the Seas, departing from Singapore on May 23.

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