Info-tech

‘Campus connect' to woo women into tech world

Sushma U.N. Bangalore | Updated on November 17, 2017 Published on June 18, 2012

BL19_IT_YAHOO

YAHOO! INITIATIVE





Next campus placement season, one could find a swarm of Yahoo!s trying to turn young women girls into ‘girl geeks'.

A bunch of fiery Yahoo! employees, under the banner of Yahoo!'s Women in Technology (WIT) Group, are planning to tour colleges under a ‘campus connect' programme to lure women into the world of technology.

“We plan to go to tier-2 colleges and conduct programs to help girls with problem solving or interview skills” WIT volunteer, Ms Rashmi Mohan, Senior Engineering Manager at Yahoo, said.

This will be part of WIT's initiatives to drive up the number of women in tech leadership roles in the industry. (Four-year-old WIT is a not-for-profit group within the organisation formed to nurture an eco-system for tech women professionals in India.)

Outreach programmes

The volunteer-driven group conducts outreach programmes to get women technologists together and drive up the number of women technologists in leadership positions. WIT, for instance, conducted a networking event Girl Geek Dinner for women technologists from various organisations. “Most women are shy or hesitant when it comes to networking and prefer to stick to their small groups. We attempt to change that,” Ms Mohan said. This year, over 300 women technologists got together to spend an evening networking, discussing issues of women entrepreneurship and topped it off with a gala dinner.

According to Ms Mohan said, WIT also holds internal events that are more technical. “Women are not very confident to make technical presentations, and the forum will help them out of it,” she said.

“Networking helps women share their experiences at work, learn from each other's failures and successes and this will have a ripple effect in the long run and pay off,” Mr Shouvick Mukherjee, Vice-President and CEO, Yahoo! India R&D, said.

Efforts paid off

And all the efforts have paid off. The company said that between 2009 and 2011, Yahoo! in India has seen an over 84 per cent increase in the number of women making it to the senior manager's level. It also saw an increase of over 76 per cent in the number of women at the managers' level.

> sushma.un@thehindu.co.in

Published on June 18, 2012

A letter from the Editor


Dear Readers,

The coronavirus crisis has changed the world completely in the last few months. All of us have been locked into our homes, economic activity has come to a near standstill. Everyone has been impacted.

Including your favourite business and financial newspaper. Our printing and distribution chains have been severely disrupted across the country, leaving readers without access to newspapers. Newspaper delivery agents have also been unable to service their customers because of multiple restrictions.

In these difficult times, we, at BusinessLine have been working continuously every day so that you are informed about all the developments – whether on the pandemic, on policy responses, or the impact on the world of business and finance. Our team has been working round the clock to keep track of developments so that you – the reader – gets accurate information and actionable insights so that you can protect your jobs, businesses, finances and investments.

We are trying our best to ensure the newspaper reaches your hands every day. We have also ensured that even if your paper is not delivered, you can access BusinessLine in the e-paper format – just as it appears in print. Our website and apps too, are updated every minute, so that you can access the information you want anywhere, anytime.

But all this comes at a heavy cost. As you are aware, the lockdowns have wiped out almost all our entire revenue stream. Sustaining our quality journalism has become extremely challenging. That we have managed so far is thanks to your support. I thank all our subscribers – print and digital – for your support.

I appeal to all or readers to help us navigate these challenging times and help sustain one of the truly independent and credible voices in the world of Indian journalism. Doing so is easy. You can help us enormously simply by subscribing to our digital or e-paper editions. We offer several affordable subscription plans for our website, which includes Portfolio, our investment advisory section that offers rich investment advice from our highly qualified, in-house Research Bureau, the only such team in the Indian newspaper industry.

A little help from you can make a huge difference to the cause of quality journalism!

Support Quality Journalism
null
This article is closed for comments.
Please Email the Editor
You have read 1 out of 3 free articles for this week. For full access, please subscribe and get unlimited access to all sections.