NYSE-listed, customer-service software company Zendesk, which entered the Indian market last year, is looking for partnerships to expand its services here. It has tied up with Knowlarity, a Cloud communications company, in this regard.

The partnership will help Zendesk further enrich its product and integrate a call solution in its software, an essential feature for a customer engagement software suite for emerging markets such as India.

With over 1,700 employees and more than 101,000 paid customers in 150 countries and territories, the company is one of the world’s largest customer-engagement and communications software providers.

Its clients include Vodafone, Dropbox, Uber, Red Bull, L'Oréal, Ola, Shaadi.com, OLX and PharmEasy.

Zendesk, which builds software for better customer relationships and empowers organisations to improve customer engagement, has similar integrations with voice/telephony software companies in the US and Europe.

Its products such as ‘Advanced Voice’ have helped many companies resolve numerous consumer interaction issues, the firm said.

In an exclusive to BusinessLine , KT Prasad, Country Sales Director, said: “Zendesk in India offers end-to-end customer experience management solutions, and such partnerships will strengthen our capabilities to offer better solutions.”

The Indian market, especially the emerging markets within, as well as the APAC region, generally need to be provided with the value of a sophisticated customer-engagement and communication software that ensures none of the calls go missing while providing users with a prompt response, said Ambarish Gupta, CEO and founder, Knowlarity Communications.

He said Zendesk’s software will enable the company to create a comprehensive communication tool that will help a business reach its optimal operational efficiency with much ease.

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