Shares of television news media company, Zee Media Corp , slumped as much as 10 per cent to Rs 13.15, marking their worst session since January 29.

The company has reported March-quarter consolidated loss of Rs 86.66 crore ($12.34 million), versus profit of Rs 2.46 crore a year ago.

The company’s Q4 advertising revenue was almost flat y-o-y, while subscription revenue dived 22 per cent.

The stock was down 39.3 per cent this year, as of last close ($1 = 70.2320 Indian rupees).

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