The BJP will launch its election campaign in Bihar on Thursday with a rally by party president Amit Shah along with alliance partners Upendra Kushwaha, Ram Vilas Paswan and new ally Jitan Ram Manjhi.

The rally at Patna’s historic Gandhi Maidan will mark the beginning of a high-profile campaign perfected by Shah that entails using technology as well as manpower to full capacity.

Accordingly, Shah will flag off 160 raths which will fan out in different directions to complete the party’s outreach campaign.

Each of these vehicles is fitted with audio-visual material to convey Prime Minister Narendra Modi’s poll messages across the State.

“BJP president Amit Shah is coming tomorrow to launch 160 raths which will embark on a Parivartan Yatra (journey of change) across the State. They will go to every village and locality in the State and take our party’s audio visual messages to the people,” party’s general secretary and Bihar in-charge Bhupendra Yadav said.

Yadav said the raths will highlight the plight of Bihar during the “15-year rule of RJD chief Lalu Prasad” and how it destroyed Bihar.

It will also focus “on the seven years of progress under NDA rule and again two-and-a-half years of chaos and confusion”, he said. “Our party has made 80 lakh new members in the State. These raths with the help of NDA constituents and allies including LJP, RLSP and Hindustan Awam Morcha-Secular, will reach all houses in the State. With their help it will reaffirm our determination to change Bihar to ensure better development and future,” Yadav said.

Street plays

Street plays will be staged and party leaders will work in tandem with booth-level workers to spread the message of change. Party workers will also indulge in door-to-door campaign for the polls.

“The results of Legislative Council polls have already declared that panchayati raj representatives have put faith in the BJP and its allies. Their mandate is a clear-cut indication that Bihar is progressing on the path of change,” Yadav said.

The BJP Bihar in-charge also said that Modi is coming on July 25 to address a rally at Muzaffarpur.