Business Wire IndiaMinute Maid Pulpy SantraVirtuous Fruit Circular EconomyHindustan Coca-Cola BeveragesShri Devendra Fadnavis, Hon’ble Chief Minister of Maharashtra, said“We have a tireless resolve to bring about positive changes in the lives of our farmers. We are happy that companies like Coca-Cola and their partners like Jain Irrigation are committed towards the agricultural economy. They can also help introduce modern and scientific methods of farming to improve both quality and quantity of agricultural produce. I am sure this will play a key role in developing the agri sector in India and Maharashtra and help us in making the Prime Minister Shri Narendra Modiji’s vision to double the farm income by 2022.This occasion has become all the more special marking the presence of Mr. James Quincey President and CEO of The Coca-Cola Company. I want to assure him that he has found a partner for life in Maharashtra. We are enthused to embark upon this journey of bringing a meaningful change in the lives of our farmers". “Currently, our beverages are sold in over 26 lakh outlets in India. Our aim is to leverage this pervasive distribution for our juice-based drinks so that consumers get easy access to them. Our commitments to create demands for locally grown fruit based beverages and invest in the agri ecosystem are the cornerstones of
Virtuous Fruit Circular Economy. We recently launched Minute Maid Pulpy Mosambi containing fruit juice from the locally-grown Mosambis. I am happy to share that it is already available in more than 1 lakh outlets across the country. The launch of Minute maid Pulpy Santra is another milestone in this transformational journey. In the first phase, we have sourced Santra fruits from Maharashtra and Madhya Pradesh.” said,
T Krishnakumar, President, Coca-Cola India and Southwest Asia.About Coca-Cola in India
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