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Shopping Unlimited London has much to offer shoppers, and Oxford Circus is the centre of it all!
Shopping Unlimited London has much to offer shoppers, and Oxford Circus is the centre of it all!

Shopping in London

Harish Bhat

I was visiting London earlier this month. It was a nice time of the year to be in one of... »
take our case

Caught in a loop

What next? Loop Mobile stores across Mumbai city are downing shutters. - SHASHI ASHIWAL

Prasad Sangameshwaran

Madhav Garodia has been a much sought after man in the last few days. Not that he revels... »

Reading between the lines

Watch your words! Guruji, a maker of fruit drink concentrates, is among the
several brands that advertises safety messages on the Mumbai rail network. -
SHASHI ASHIWAL

Prasad Sangameshwaran

It’s a public service campaign that could go by without attracting a second glance. But when... »

Ethnic route to branding

S Ramesh Kumar

India is a land of cultural heritage. While lifestyles and consumer preferences are seem... »

Is Facebook worth the spends?

Chetna Mehra

Facebook or no? That’s the big question marketers are grappling with, especially when the so... »

Catalyst

vitamin c

The miles to go

ASHWINI PHADNIS

I am sure most of us have heard people talk about redeeming their frequent flyer miles towards a... »

Catalyst

Mark Davies, Director, Marketing and Loyalty, Star Alliance

The Star Alliance perspective

Ashwini Phadnis

To further demystify the frequent flier programme, Cat.a.lyst spoke with Mark Davies, Dire... »

Catalyst

datamine

Tour operators

Never mind the ticketing portals, it’s still the tour operators travellers prefer when it comes t... »

Catalyst

Henry Ford - The Hindu Archives
brandstand

A thumbs down

Mahatma Gandhi called upon Indians to boycott British goods during India's struggle for Independe... »

Catalyst

What’s your employer brand score?

Richard Mosley

How people feel about their employer brand is increasingly critical to business success... »
vitamin c

The miles to go

ASHWINI PHADNIS

I am sure most of us have heard people talk about redeeming their frequent flyer miles towards an upgrade on their next flight or even paying for a part of the ticket by encashing them. While all... »

Prasoon Joshi’s Creative Showcase

Click here to read Prasoon Joshi’s Creative Showcase (PDF) THE BEST PICKE... »

‘Constantly-moving’ advantage

‘Constantly-moving’ advantage

Colgate is today a generic brand? Am I right?New DelhiSwapna, right and wrong.Colgate is surely... »
brandstand

A thumbs down

Henry Ford - The Hindu Archives

Mahatma Gandhi called upon Indians to boycott British goods during India's struggle for Independence. The Jewish community boycotted Ford products for Henry Ford’s anti-Semitism which found express... »

Knead away

Havells has launched an atta maker called Attamatic. It is equipped with a 500w motor and comes with two speed controls and a two-litre capacity bowl. Price: ₹3,250 onwards »
Vitamin C

Having your credit and eating it too?

Oh oh! Time to bring out the cold, hard cash!

Sravanthi Challapalli

Recently, we ate out at two restaurants in close succession, and on both occasions, the credit card machine failed and we were forced to pay cash. One bill was for a smaller amount while the ot... »

datamine

Indian retail market

This is the final instalment in the series of snapshots on the Indian retail market as seen in the India Retail Report 2015 Pharmacy Total size of retail category: ₹1,05,5... »
brandstand

The art of self-deprecation

ct17_internet explorer

Name some brands that make fun of themselves in their advertising, we asked. We gave you a few examples, of Volkswagen and Avis. There are more examples of such ads by those companies themselves. T... »
club catalyst

Is your wearable usable?

Ray Velez

When Apple’s CEO Tim Cook unveiled the much-awaited Apple Watch, hailing it as the company’s most “personal device” to date, I couldn’t help but think that’s only partially true. Unlike iPhones, t... »
addendum

Bend it with HP

Ramesh Narayan

Addendum is a weekly column that takes a sometimes hard, sometimes casual, sometimes irreverent, yet never malicious look at some of the new or recent advertisements and comments on them. <... »

Prasanna Sankhe’s Creative Showcase

A detox for India

Prathap Suthan’s Creative Showcase

Look under the hood

Is brand-consciousness among youngsters going berserk?

When brands laughed at themselves

Wipe clean

A mall called Lulu

The Star Alliance perspective

Mark Davies, Director, Marketing and Loyalty, Star Alliance

Ashwini Phadnis

To further demystify the frequent flier programme, Cat.a.lyst spoke with Mark Davies, Director, Marketing and Loyalty, Star Alliance, the 27 global airline club. Edited excerpts from an inte... »

adverb

datamine

Tour operators

Never mind the ticketing portals, it’s still the tour operators travellers prefer when it comes to booking a trip. A survey, Half Time 2014 – New Trends to Tell You Where India’s Consumer is Headed... »

What’s your employer brand score?

Richard Mosley

How people feel about their employer brand is increasingly critical to business success or failure. Whether you’ve defined it or not, you already have an employer brand. The key... »
addendum

Language no barrier

Addendum is a weekly column that takes a sometimes hard, sometimes casual, sometimes irreverent, yet never malicious look at some of the new or recent advertisements and comments on them.<... »
design matters

When heels can Clic

Sravanthi Challapalli

It’s a two-in-one. Actually, it can be more than that if you’re willing to spend the money. Shoe maker Liberty has launched Clic, a detachable shoe with interchangeable uppers for women. An upp... »

adverb

question hour

flipkart #facepalm

Kudos! Flipkart’s Bansal’s apology was the right move

Harish Bijoor

flipkart #facepalm

What do you make of the Flipkart fiasco and the subsequent apology?HyderabadRevathi, Flipkart bit more than it cou... »

Sleep tight

Serta has launched the Cool Action Gel-Infused Visco Pillow. It comes in two variants, Mirth and Crest, which it claims are designed to feel like the traditional memory foam. Price: Between ₹9,000... »

Porsche Spice

Our Bureau

Car companies manufacturing race cars take the adage ‘Race on Sunday, sell on Monday’ quite seriously. As does Porsche, the world’s largest race car manufacturer. In 2013, Porsche sold more tha... »

What your fridge says about you

A clean sweep

adverb

Connected and accessorised

The real cost of low-cost fares

The shifting sands of trust

The #BigBillionDay that wasn’t

Catalyst

addendum

Language no barrier

Addendum is a weekly column that takes a sometimes hard, sometimes casual, sometimes irr... »

Catalyst

Knead away

Havells has launched an atta maker called Attamatic. It is equipped with a 500w... »

BL Ink

Behind the numbers: BJP camp office allegedly ransacked by Trinamool Congress workers during a bypoll campaign in North 24 Parganas district. Photo: PT

Bloodiest of them all

Shreevatsa Nevatia

The phone rang late that Friday night in Kulberia. Saroj Chowdhury is a familiar face in this vi... »

Often, the lack of spare parts is blamed for the delay in customer service. Read on to find out why »

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