Bollywood actress Shilpa Shetty Kundra and her entrepreneur husband Raj Kundra have ventured into the jewellery business with the launch Satyug Gold. The company has opened seven stores in Mumbai, Delhi, Jaipur, Ahmedabad, Pune, Chandigarh and Ludhiana. Satyug has tied up with the Indian Bullion and Jewellery Association (IBJA) to launch a limited period offer to buy 24 karats gold jewellery at 37 per cent discount to the prevailing market price, for which it has signed a five-year deal worth ₹25 crore.
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