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Direct selling brand Tupperware would be leaning on the creative excellence of Linen, a Lintas group company, whom it has appointed as its creative AoR (agency of record) in India.
With India being a focus market globally, Tupperware was on the lookout for a partner agency to deliver not just creative but business solutions as well. It was here that Linen emerged the agency of choice for Tupperware.
Linen takes over the Tupperware mandate from Percept IBD that was the incumbent agency.
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