Energy Efficiency Services Ltd (EESL) will soon begin selling its seven-star rated inverter-air conditioners online at ₹41,500 for a 1.5-tonne unit. This will be cheaper than a five-star rated AC.

The star rating is a measure of the energy efficiency of a product, as per standards set by the Bureau of Energy Efficiency. The AC offered by EESL is likely to be the most energy-efficient air conditioner available in the Indian market at this price point.

“These ACs will be sold on a dedicated e-commerce website that has been developed for the same. Voltas will be providing the air conditioners. EESL is currently in talks with financing institutions to have an EMI option available for those interested in buying the ACs,” Saurabh Kumar, MD at EESL, told BusinessLine .

In February this year, EESL had launched the ‘Super-Efficient Air Conditioning Programme’ for residential and institutional consumers in Delhi, serviced by BSES Rajdhani Power Ltd (BRPL).

At 7,241 MW, the peak power demand on Monday was the highest-ever recorded in any city in India. EESL’s programme aims to help reduce the peak power demand in South and West Delhi by 22 MW.

“The new AC EESL is going to offer will be delivered within 48 hours to consumers falling under areas serviced by BRPL and the Tata Power Delhi Distribution Company Ltd in New Delhi.We plan to launch the programme this month,” Kumar added.

EESL has also launched its e-commerce website, EESLmart.in , through which customers of BRPL — and of other Discoms that partner with EESL in future — can purchase the air conditioners.

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